Sở hữu website là điều kiện tiên quyết trong kinh doanh online nhưng nên sử dụng website miễn phí hay thuê một đơn vị làm web chuyên nghiệp, bài viết dưới đây sẽ giúp bạn đưa ra câu trả lời.
1. Ưu điểm của thiết kế website miễn phí
Thứ nhất, tiết kiệm được chi phí, bạn sẽ sở hữu một website mà không tốn một đồng nào cả.
Thứ hai, tạo ra một website thật đơn giản. Bạn không cần biết những kỹ thuật về web, code, lập trình nhưng bạn vẫn có thể dễ dàng tạo ra trang web theo ý mình. Bởi vì những website miễn phí này được xây dựng trên nền tảng những công cụ có sẵn, công việc của bạn chỉ chọn và kéo thả để có được một website ưng ý.
2. Nhược điểm của thiết kế website miễn phí
- Tốc độ website chậm
Tốc độ website là một trong những yếu tố quan trọng để giúp người dùng hài lòng khi trải nghiệm trang website của bạn. Nhưng thông thường những website miễn phí đều có hosting được đặt và chia sẻ có hàng trăm trang website trên cùng một máy chủ. Chính vì vậy tốc độ của những website này thường rất chậm. Đối với những website chậm thì người dùng thường có xu hướng thoát khỏi website và gây ảnh hưởng đến hiệu quả SEO.
- Tên miền không chuyên nghiệp
Địa chỉ website là yếu tố rất quan trọng, nó ảnh hưởng đến công việc SEO cũng như độ chuyên nghiệp của bạn trong mắt người đọc. Khách hàng sẽ cảm thấy không tin tưởng và khó khăn với việc truy cập vào trang website của bạn. Thậm chí tên miền không phù hợp và nếu muốn chuyển sang một tên miền khác thì bạn phải trả một chi phí cho nhà cung cấp.
- Dịch vụ miễn phí nhưng không thực sự miễn phí
Thực ra những dịch vụ thiết kế website miễn phí này chỉ là bản dùng trải nghiệm sản phẩm của các công ty web. Khi bạn đã trở nên quen với gói website miễn phí này họ sẽ thuyết phục bạn nâng cấp lên những gói cao cấp hơn với nhiều tính năng và trải nghiệm làm bạn hứng thú.
- Quảng cáo không liên quan đến website của bạn
Hầu hết những trang website miễn phí này sẽ xuất hiện những quảng cáo của những đơn vị khác mà bạn không mong muốn. Nhưng bạn không nhận được chi phí từ quảng cáo đó. Nó sẽ thật là tai hại nếu như đối thủ của bạn quảng cáo trên chính website của bạn đúng không nào.
- Giới hạn về băng thông
Băng thông là lưu lượng dữ liệu chuyển tải từ máy chủ đến người dùng. Đối với những website miễn phí thì thường chúng sẽ có một hạn mức băng thông rất hạn chế. Điều này sẽ làm chậm tốc độ truy cập của người dùng vào trang website của bạn.
- Tính bảo mật kém
Những trang website miễn phí rất dễ dàng bị tấn công bởi những hacker. Do chính sách bảo mật và bảo vệ của những website này cực kỳ yếu kém. Khi bị hacker tấn công thì rất khó có thể phục hồi và lấy lại thông tin bởi những các công ty này cung cấp quyền truy cập rất hạn chế vào các file dữ liệu của bạn.
Như vậy, bạn đã biết được ưu nhược điểm của việc thiết kế website miễn phí rồi phải không nào. Trước khi quyết định có nên thiết kế website trên các nền tảng miễn phí hay không thì bạn cần phải cân nhắc thật kĩ nhé.
Chúc các bạn thành công!
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